Reliance Retail recently announced the launch of its hyper market format, Reliance Mart a multi-format store – in the city of Mumbai at the Acme Mall,Khira Nagar, S.V. Road, Santacruz (W). This is the first Reliance Mart in the city and 12th such store in the country.
Spread across 80,000 sq.ft.of space, Reliance Mart is Indias largest chain of hyper markets that stocks a range of over 20,000 products that caters to the complete needs of a family. It aims to present shoppers a unique shopping experience through an extensive variety of high quality consumer products, all available under one roof. The format offers a wide range of products including groceries, dairy items, fashion clothing and accessories, consumer electronic items, home dcor items, leisure commodities, footwear, eyewear, cosmetics and fragrances, fashion jewelry, beauty and grooming products, telecom related items, gift items, entertainment products as well as a wide range of health and wellness products.
Reliance Mart offers unique services like tailoring, shoe repair, watch repair, a photo shop, gifting services and laundry services a feature exclusive to Reliance Mart. It has a bakery that offers freshly baked breads and other products and also an ice-cream parlor. Reliance Mart has an in-house mill to grind wheat which customers can pick out themselves and also gives the option of picking up readymade batter. The Reliance ResQ customer support center provides after-sales installation and servicing for electronic appliances as well as other durables, 365 days a year. RelianceMart also offers a special membership loyalty programcalled RelianceOne, intended at presenting frequent shoppers with varied benefits. As a part of this program, customers can earn Reliance One Points on all purchases made at the store, which can later be redeemed on any future purchases. With 6 million customers already under this loyalty program, Reliance One has garnered significant recognition for offering great value and purchase benefits.
Reliance Mart tries to offer the experience of an entire market system into one store. Following the launch of first Reliance Mart format in Ahmedabad on August 15, 2007, the hyper market store has gathered much recognition for being the store that carries is it all.